Total prime
costs should run between 60% to 69% of sales. The closer to 60%, the
better. Realize that each restaurant is different from the next. For
example, a steak house could have a high food cost and low payroll cost.
On the other hand, a pasta house could have a low food cost and high
payroll cost. Prime costs
are a very important ratio for monitoring a restaurant. If an operator
consistently has a prime cost in excess of 69%, the odds are that the
operator is losing money. However, there are some exceptions.
Some restaurants have a high prime cost of 70%-72% and still
make a nice profit. These
restaurants are able to do so because of high volume business and low
rent.
Lowering
the cost of running the restaurant is easier said than done. The sooner
an operator can identify a problem, the quicker the problem can be remedied.
Taking the time to run weekly statements will result in significant
savings.